Bar Louie Launches Breast Cancer Awareness Fundraiser

Oct 02, 2015 Industry News
Industry News

Bar Louie announced its month long breast cancer research campaign called Eat. Drink.Think Pink. As part of the campaign Bar Louie designed a specialty pink martini called the "Think Pink." During the entire month of October, Bar Louie will donate $1 from every "Think Pink" martini sold to breast cancer research.

"This is the eighth year we've joined the breast cancer awareness movement during the month of October. From local events to national fundraisers, we are passionate about helping find a cure for breast cancer," says Dan Drummond, Bar Louie CMO.

The "Think Pink" drink is a handcrafted martini featuring Deep Eddy Lemon, St. Germain, Cranberry Juice, and fresh squeezed lime. It will only be available during the month of October.

"We believe that guests are going to love the Think Pink martini and the opportunity to support a great cause," Drummond adds.

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