The Melting Pot Offers Sweepstakes to Promote New Menu
The Melting Pot, the world’s premier fondue restaurant franchise, is giving away $10,000 in gift cards August 5–September 6 during “The Chronicles of the Fondue Adventurer” sweepstakes as the brand strives to entice trial of its new menu.
“Our new menu is an adventure in fondue, and with “The Chronicles of The Fondue Adventurer,” we’re making it easy for people who have never tried fondue or haven’t visited us in a while to join in on that adventure, learn about the new menu and interact with us for a chance to win gift cards and dine with ease and flexibility,” says Cindy Haynes, senior vice president of marketing for Front Burner Brands (restaurant management company for The Melting Pot).
“The Chronicles of the Fondue Adventurer” sweepstakes, running August 5 at midnight EDT through September 6 at 11:59 p.m. EDT, invites people to complete a cheesy (or chocolaty) mad-lib type of entry with weekly changing themes for the chance to win $20 Melting Pot gift cards to try out the brand’s new menu that allows guests the flexibility to dine as they wish. Twenty winners will be chosen daily Monday through Friday during the sweepstakes period totaling 500 overall winners and $10,000 in gift cards awarded.