Red Robin Adds a New Burger for the Holidays

Nov 07, 2016 Industry News
Industry News

Red Robin debuts an award-winning burger and also brings back a guest holiday favorite. Now for a limited time, guests can take a craveable bite out of the Billion Dollar Baby burger at Red Robin Gourmet Burgers and Brews restaurants nationwide. The newest addition to Red Robin's Finest burger line is inspired by the winning burger of Red Robin's Best of the Bash contest at the 2016 Food Network & Cooking Channel South Beach Wine and Food Festival's Amstel Light Burger Bash. On the sweeter side, the Gourmet Burger Authority is also bringing back its sought-after Gingerbread Milkshake for the holiday season.

The Billion Dollar Baby is Red Robin's rendition of the Jacques Burger created by Kathy Sidell and David Daniels of MET Back Bay in Boston. The premium burger features a 100 percent Black Angus beef patty topped with peppered bacon, a golden-fried potato cake, creamy, truffle-flavored cheese blend, melted Fontina cheese, mayo, shredded romaine and grilled tomatoes on a toasted ciabatta bun.

"At Red Robin, we are pushing the boundaries and staying on top of the latest trends to introduce new, unique burgers with ingredients that guests can only experience at our restaurants," says Jonathan Muhtar, senior vice president and chief marketing officer at Red Robin. "Kathy and David share our passion for innovation and we are proud to feature the inspiration from their award-winning creation on the finest menu in our restaurants."

"We couldn't have been more excited when Red Robin told us they would serve our burger for a limited time," says Sidell and Daniels. "The Jacques Burger is one of our most beloved menu items and we hope Red Robin guests around the country will share the same sentiment for the Billion Dollar Baby."

In addition to the debut of the Billion Dollar Baby, Red Robin is also introducing new limited time offerings behind the bar. Guests 21-and-over who want to get into the holiday spirit can order a Bourbon Sour, Red Robin's unique twist on the classic whiskey sour featuring Marker's Mark, triple sec, lemon sour and a splash of orange juice with a red wine float, or sip on a citrus-kissed Lagunitas Grapefruit Can-Crafted Cocktail made with Lagunitas IPA, Deep Eddy Ruby Red vodka, triple sec and fresh margarita mix served on the rocks. For those looking for a more indulgent, non-alcoholic option, the classic Gingerbread Milkshake made with delicious, creamy vanilla soft serve, gingerbread syrup, and graham cracker crumbs topped with whipped cream is making its seasonal return.

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