Denny's Details No Kid Hungry Campaign Efforts
A wholesome breakfast can jumpstart any day, as studies have shown that kids who eat school breakfast are more apt to attend class, perform better on standardized tests, and, as a result, are 20 percent more likely to graduate high school.
In an effort to ensure that every child in the U.S. starts his or her day off right with nutritious, attainable meals, Denny’s (#DennysNKH) is teaming up with and raising funds for Share Our Strength’s No Kid Hungry campaign, a national movement aimed at ending childhood hunger by connecting kids with healthy food where they live, learn and play.
From Aug. 15 through Sept. 30, nearly 1,600 Denny’s nationwide will sell coupons in support of No Kid Hungry’s efforts to help the more than 16 million American children struggling with hunger. For a $3 donation, guests will receive $9 worth of coupons redeemable at participating Denny’s restaurants. Every dollar donated helps feed a child up to 10 healthy meals.
In addition, guests are invited to contribute to the cause via two alternative means this year, including making a monetary donation of their choice at dennys.com/nokidhungry. All who donate online will be e-mailed a coupon for $5 off their next $20 meal at Denny’s.
Customers can also pledge their support by purchasing one of three exclusive No Kid Hungry campaign t-shirts, designed by Denny’s team members in Texas, Nevada, and Kentucky, for $10 each. T-shirts are produced by Booster and available at dennys.com/nokidhungry. A portion of all sales goes directly to No Kid Hungry.
“Share Our Strength’s No Kid Hungry effort is by far one of our nation’s most important, most influential, and impactful campaigns aimed at ending childhood hunger in this country to-date, and Denny’s is proud to be a partner in the movement for the fourth year in a row,” says Denny’s CEO John Miller. “With one in five children struggling with hunger in the U.S., Denny’s remains committed to No Kid Hungry and in the organization’s efforts to increase school breakfast participation nationwide, thereby bettering our kids’ academic, health, and economic futures.”
Since 2011, Denny’s has donated more than $1.4 million to the No Kid Hungry campaign. In order to increase its impact this year, Denny’s is beginning its fundraising efforts, which includes online t-shirt and in-unit coupon sales, a full two weeks ahead of most partners.
“We are grateful for Denny’s continued commitment,” says Billy Shore, co-founder of Share Our Strength. “It matches the commitment of our nation’s teachers who see their students regularly coming to school hungry and who know that academic success can be measured in meals—especially breakfast in the school day. By dining out at your local Denny’s, pledging your support online, or even just buying a T-shirt, you’re helping every child get that most important meal of the day and making No Kid Hungry a reality.”