Introducing Bonne Maman Lemon Curd
Bonne Maman, a leading premium preserve brand in the U.S., introduced the latest addition to the Bonne Maman family: Lemon Curd. Bonne Maman brings, “Simple ingredients, Homemade taste” to the Lemon Curd segment, offering a new high quality product option in the category.
Bonne Maman Lemon Curd, available starting May 1st, is made with just five simple, natural ingredients that can be found in your kitchen. The Bonne Maman Lemon Curd is joyfully sweet with a bright, clean lemon flavor. Its lovely yellow color and rich, velvety texture is sure to please consumers. By the spoonful or as an ingredient, the versatile Bonne Maman Lemon Curd enhances any recipe, whether used as a spread, a topping or for baking. Bonne Maman Lemon Curd is also gluten free.
At retail, the Lemon Curd segment is currently growing at +6 percent annually, and continued strong growth is expected. As the leading premium preserves line in the U.S., with growth at +14 percent last year, Bonne Maman looks forward to bringing that strong consumer brand loyalty to the Lemon Curd category. Bonne Maman is confident that this new product will quickly become a top selling item.
Bonne Maman Lemon Curd is priced at $4.99 and will be available nationally May 1, 2017, just in time to enjoy in bright, springtime recipes.
For those attending the Natural Products Expo West trade show—Bonne Maman will be debuting the new Lemon Curd at the World Finer Foods booth (#2746) from March 10—13.