April 15 is a dreaded day for tax preparers and procrastinating tax filers. Smokey Bones Bar & Fire Grill has come up with its own form of a refund for both. Last minute tax filers can come to the restaurant after E-Filing or dropping returns at the post office for a free dessert of Creamy Vanilla Cheesecake Bites. The offer is valid from 7 p.m. to midnight on April 15. You simply need to mention that you came in for your CHEESY REFUND. Smokey Bones is also helping tax preparers get through the day by making food drops at neighboring tax preparation offices.

If you’ve procrastinated on filing your taxes, you’re not alone. According to the IRS, between 20 to 25 percent of taxpayers put off filing until the last week of the filing season. Forty-eight percent of Americans expect to get a tax refund this year, up from 42 percent a year ago. Only 18 percent expect to owe the government.

Roger Drake, senior vice president of marketing at Smokey Bones Bar & Fire Grill, says his restaurants are ready for the last minute filers. “Filing taxes is right up there with going to the dentist for many people,” Drake says. “We wanted to turn this negative into a positive by offering one of our limited-time cheese menu items as a reward. So even if you’re not expecting to get a refund, you’ll get one when you visit Smokey Bones on April 15. We also know that tax preparers will be working hard, so we wanted to deliver them food to keep their brains and pencils sharp.”

Smokey Bones is offering a limited-time cheese menu through April 28. Featured items include a Cheese Bites appetizer, Creamy Vanilla Cheesecake Bites dessert, Caprese Burger and Cheddar & Roasted Pepper Burger, Smoked Brisket Cheesesteak Melt, and a Black & Bleu Steak entrée. And if this isn’t enough cheese, Smokey Bones created a Champion of Cheesy promotion at www.facebook.com/smokeybones. Facebook fans can vote on multiple rounds of “cheesy” trends – like Mullets and Fanny Packs – to help Smokey Bones crown the Champion of Cheesy. Each vote enters you to win weekly gift card prizes or the grand prize, a cheese getaway in Vermont to tour the Magic Hat Brewing Company.

Smokey Bones, the favorite choice for food, drinks, and fun, is a full-service bar and fire-grill restaurant that operates 66 locations in 17 states and employs nearly 4,000 people.

Casual Dining, Chain Restaurants, Industry News, Marketing & Promotions, Smokey Bones