Tassimo Committed to Sustainability in Brewing Technology
Tassimo Professional makes it easy for consumers to consume a hot beverage while being eco-conscious. While the demand for convenience and quality drives the increasing popularity of single-serve coffee brewing systems, there’s concern about additional waste. TASSIMO is, and has been, committed to offering a nationwide T-DISC recycling program for customers, manufacturing T-DISCs in a zero-landfill plant. This results in ethical and environmentally responsible coffee sourcing and creates energy-efficient brewers.
Tassimo Professional created the Green-Track program in January 2011 to help customers easily recycle T-DISCs. The process is simple: customers sign up to purchase a Green-Track collection container, which is sent directly to their business with a return shipping label. Once the customer returns the filled collection container, the waste is recycled.
Obtaining zero landfill status is no easy task, but Kraft's Lehigh Valley Plant, where Tassimo Professional T-DISCs are manufactured, worked to gain this important distinction. This means all waste generated by the Plant is either recycled, reused, or processed as a renewable fuel.
The U.S. Environmental Protection Agency (EPA) states that energy-from-waste plants are a “clean, reliable, renewable source of energy” that “produce electricity with less environmental impact than most any other source of electricity.”
This commitment to ethical and environmentally responsible sourcing includes partnering with the Rainforest Alliance. Tassimo is proud to offer two Rainforest Alliance-Certified products, Gevalia Breakfast Blend and Gevalia 100 percent Colombian coffee.
Additionally, the Tassimo Professional T-300 brewer is designed to be more energy efficient.
“Today’s T-300 Brewer can be set to run in eco mode during downtime, which reduces energy consumption by 85 percent compared to standby mode,” says Paul Kinter, associate business manager, Tassimo Professional Foodservice. “It’s made a real impact on our business and for our customers.”