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Marketing & Promotions

Quaker Steak & Lube Chats Social Media Strategy, and the Power of World-Class Service

Since 2017, Bruce Lane has served as VP of operations and franchise services for Quaker Steak & Lube. Serving more than 30 million wings annually, with bottled sauces for retail sale, and winning the title of “Best Wings USA,” I wanted to know more about the successful marketing behind the Quaker Steak & Lube restaurant chain, which has 40-plus locations across the U.

Buffalo Wild Wings Launches New Ad Campaign for March Madness

As expected, Buffalo Wild Wings is continuing its annual tradition of going all-out for March Madness. The brand unveiled a fresh campaign Wednesday—its first since the start of NFL season and Buffalo Wild Wing’s second under new CMO Seth Freeman—called “That’s March Madness.

Pizza Inn Announces New Partnership with Operation Gratitude

Pizza Inn announced its new partnership with Operation Gratitude, an organization whose mission is to forge strong bonds between Americans and their Military and First Responder heroes through volunteer service projects, acts of gratitude and meaningful engagements in communities nationwide.

Hurricane Grill & Wings and Buffalo's Cafe Unveil Burger Madness

FAT Brands announced their latest limited-time menu offerings, a mouthwatering collection of half-pound burgers to celebrate the season of Burger Madness. These specialty burgers will be available March 5 through the end of April, and will be complemented by a limited time cocktail, the Sailors Sunset, and golden Mac & Cheese Bites.

Bennigan’s Throws It Back to 1976 for St. Paddy’s Day

While it’s true that “Every Day is St. Paddy’s Day” at Bennigan’s, it’s even more true when it’s actually St. Paddy’s Day.And as this singularly Irish holiday approaches, Bennigan’s is pulling out all the stops to make this year’s celebration one for the ages.

Red Lobster Creates a New Dunking Style for the NBA All-Star Weekend

For fans watching out for a new style of dunk, Red Lobster will attempt to one-up the showmanship and style of the NBA athletes’ dunks with its very own Butter Dunks.Red Lobster is encouraging its mutual NBA fans to get their Red Lobster To-Go, pull up a chair at home, turn on the Slam Dunk Contest and prepare to become Butter Dunk pros.

Buffalo Wild Wings Creates AirDroppable Valentine’s Day Cards

This February 14, Buffalo Wild Wings is taking it back to the elementary school days of passing out Valentine’s Day cards — only this time with a slight twist. The trend of ‘AirDropping’ photos and memes to random people has become a regular occurrence inside Buffalo Wild Wings restaurants all over the country, and that’s why the brand is making its own version of sharable digital Valentine’s Day cards.