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Marketing & Promotions

On The Border Offering 50 Percent Off Nachos for National Nacho Day

The first time nachos were served, it happened about 75 years ago in a little restaurant on the border between Eagle Pass, Texas, and Piedras Negras, Mexico. So, it’s only fitting that On The Border Mexican Grill & Cantina is celebrating National Nacho Day with not one, but two authentic nacho tastes—for 50 percent off.

IHOP Brings Back Scary Face Pancakes and Free Offer

On Halloween, IHOP Restaurants is bringing back its spooky yearly treat for the youngest guests—Scary Face Pancakes will be free to children ages 12 and under from 7:00 a.m. to 10:00 p.m. on Tuesday, October 31, at participating IHOP locations nationwide.

Spaghetti Warehouse Offers Veterans Day Coupon Deal

For three days from Friday, November 10th, through Sunday, November 12th, Spaghetti Warehouse Restaurants Inc. is honoring our nation's veterans and active duty military personnel with a special, three-day buy one entrée, get one free coupon offer and is encouraging its guests to invite a veteran or active duty military member to lunch or dinner.

TripAdvisor Launches Sponsored Ads for Restaurants

TripAdvisor today launched TripAdvisor Ads for restaurants, offering owners the opportunity to promote their business to millions of potential diners by driving traffic to their TripAdvisor listing through sponsored placements.

Buffalo Wild Wings Announces Call of Duty: WWII Promotion

Today, Buffalo Wild Wings Inc. announced a partnership with video game publisher Activision ahead of the release of Call of Duty: WWII. From October 24 to November 30, Buffalo Wild Wings’ “Blazin’ Rewards” members can obtain and redeem codes for double multiplayer experience points (2XP) in the new installment of the blockbuster first–person shooter franchise.

SupHerb Farms Host Blindfolded Tasting Event

Food and beer have come together in a fascinating way in Turlock, California. SupHerb Farms hosted chefs from the San Francisco chapter of the American Culinary Federation (ACF) at Dust Bowl Brewing for a day of food and beer pairings, plus behind-the-scenes tours of each manufacturing facility.

Inside the Saga of Applebee's $1 Margaritas

A little known fact about Applebee’s now-fabled “Dollaritas” promotion is that the same deal broke records at Texas locations back in July. Apple Texas, a 65-unit operator and subsidiary of SSCP management, ran the promotion, which sells the chain’s 10-ounce margaritas for $1, during the summer before announcing it was returning in October.

Viña San Pedro Launches New U.S. Public Relations Campaign

Chile’s Viña San Pedro, a subsidiary of VSPT Wine Group, announced the launch of an integrated communications campaign in the United States to educate trade, press and consumers about the company’s focus wine brands: Gato Negro, 1865 and Cabo de Hornos.

The Key to Marketing in 2017: Make it Personal

Food is a social experience. When we celebrate events like birthdays, anniversaries, and holidays, we often prepare special meals for the occasion. From a beautifully decorated cake to red and green Christmas cookies, food is the great unifier.

BRIO Tuscan Grille Celebrating National Pasta Month with Combo Deals

BRIO Tuscan Grille locations across the nation are saying “cheers” to pasta in honor of National Pasta Month in October. With its two-course pasta lunch and dinner combos, available Tuesday through October 29, BRIO is pleased to celebrate this time-honored guest favorite with a select pasta dish, paired with a choice of soup or salad.

El Chico Offering Free Meals to Kids in Costume on Halloween

Halloween is Tuesday, October 31, and El Chico is celebrating with families across the nation! The historic Mexican outpost will offer free meals to children 12 and under all day long if they wear their Halloween costume to the restaurant.

Olive Garden's 'Never Ending Pasta Pass' Returns Thursday

Olive Garden’s “Never Ending Pasta Pass” sale returns on Thursday. The chain will sell 22,000 passes for $100 that allow diners to eat as many Never Ending Pasta Bowls, soups, salads, and breadsticks as they want during the eight-week promotion.

Ben’s Kosher Delicatessen Celebrates 45 Years in the Pastrami Business

Autumn 1972 was an exciting one. President Richard Nixon was running for his second term. The Oakland Athletics were in a close battle against the Cincinnati Reds for the World Series pennant. And, Ronnie Dragoon, a witty New Yorker from Queens, was just opening the doors to his very first Ben’s Kosher Delicatessen Restaurant & Caterers.