Fuddruckers Bucks Fast-Casual Trend, Opens Full Serve Prototype
This week, Luby's, Inc.launched a prototype for an extension of its Fuddruckers brand at 12361 Hornsby Lane in Newport News, Virginia. Fuddruckers Deluxe Bar & Grill is the national chain's first restaurant to offer both table service with a wait staff, as well as a full bar.
The debut marks a return of Fuddruckers to the area after several years' absence.
"We're pleased to reintroduce Fuddruckers to Newport News with an enhanced concept unlike anything in the current Fuddruckers portfolio," says Peter Tropoli, chief operating officer of Luby's, Inc. "From the expanded food offerings and complimentary Wi-Fi to happy hour specials and to-go capabilities, our goal is to become a fun, favorite gathering place and asset to the community."
While Fuddruckers' grilled-to-order burgers continue to be a focal point, the menu adds a full selection of appetizers, soups, salads, handhelds, entrees, "lighter side" choices, and desserts.
Mega Nachos, Buffalo & Black Bean Chili, Classic Sirloin, BBQ Trio, Classic Chicken Wrap, and All-American Strawberry Shortcake are among the numerous Fuddruckers Favorites exclusive to this location. A dedicated kid's menu also offers families lots of options.
The extensive Drink Book gives the bar its own flavor with a range of sangrias, pina coladas, margaritas, and mojitos that complement a variety of draft and bottled beers, wines by the glass, and music-inspired specialty cocktails such as the Electric Guitar and Amped-Up Tea.
Happy hour is Monday through Thursday, 3-6 p.m. Food specials are priced from $4 to $4.50, and drink specials include $4 sangrias and mojitos plus a $15.99 100-ounce Bud Light. Classic, 10-ounce margaritas are available for $1.99 all day on Mondays.
Sport enthusiasts will enjoy the more than two dozen TVs situated throughout the restaurant, including dedicated monitors for a number of booths. A showcase for Fuddruckers' dynamic interior scheme, the restaurant pays homage to the chain's signature, roadhouse look, while catering to today's more sophisticated tastes. The resulting ambience is ideal for a family outing, business lunch, or a date night.