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Boost Your Beverage Program for 2018

Beverage programs offer restaurants some of the highest profit margins in the industry and can be a key factor in where customers decide to eat. Coca-Cola’s 2016 “Away From Home Beverage Landscape Study” found that consumers actually choose which restaurants they frequent based on beverage selections 45 percent of the time.

How to Raise the Bar on Breakfast

Breakfast is growing across the entire foodservice industry, especially as all-day breakfast has expanded across both full-service and quick-service concepts. But to drive breakfast business, brands need to stand out from the competition with high-quality, differentiated offerings.