Modern Marketing Plan Supports Sale of Historic Perryville Inn
The Historic Perryville Inn, with recent renovations and upgrades to its dining room and kitchen, is being offered for sale by its owner utilizing a newly developed Internet marketing platform from Bezzone Hospitality Performance.
Recognizing that traditional advertising for the property may only reach those who are already aware that it is on the market, the new platform which includes the updated web site at http://www.perryvilleinn-nj.com/, uses social media resources including Facebook, Twitter, YouTube, and highly targeted Internet advertising to introduce the property to potential buyers throughout the country and beyond.
"These tools allow us to reach food and restaurant enthusiasts without the geographic restrictions of a conventional ‘for sale’ campaign," says Joseph Bezzone, president of Bezzone Hospitality Performance. "It’s a win-win situation—the right buyer will get connected with a property he may not have otherwise known about, and it will achieve a better financial result for the seller."
The Historic Perryville Inn, located at 167 Perryville Rd., Hampton, N.J., has an already-existing client base from Hunterdon and Warren Counties in New Jersey and Bucks County and the nearby Pocono Mountains in Pennsylvania, making it a great investment for the seasoned chef or the person who’s always dreamed of owning a restaurant.